Ernest has an interesting and unique product: solid cologne. This presented a unique challenge for the team due to the physical dimensions of the product. How do you present something as worthy of attention when it fits within the palm of your hand? By embracing it.
Essentially, we placed the product on a pedestal both literally and figuratively. By utilising the minimalist design of the product through high contrast shots with minimal colour additions we ensured that the attention was solely on Ernest
The result was a chic minimalist shoot that catapulted Ernest’s branding alongside the bigger brands.
This is an example of our ability to create brilliant, high quality editorial content that can be utilised in a variety of ways. One such application is for social media posts, particularly Instagram, though these can be used on a business website or even print advertising.